The UK Holiday Group helps Bowen clients
13th November 2012
The UK Holiday Group has taken on the forward group bookings of the collapsed Bowen Travel Group.
Individual bookings for coach holiday packages booked before 25 October are covered by Bonded Coach Holidays – a Government approved scheme specifically for coach package holidays.
About 1,500 passengers are booked on group tours under the Bowen brands, which included Appleby’s Coach Holidays and Jeffs Coaches, and an estimated 3,500-4,000 passengers had made individual bookings.
Bookings made through the Bowen Travel Group after 1 January for other holidays and travel arrangements where Bowens acted as a travel agent are being honoured by Hays Travel.
Loughborough-based Bowen Travel Group ceased trading last month and administrator Deloitte said the group had been affected by the ‘depressed leisure sector’.
A statement from Deloitte on Monday said: ‘Liquidators at Deloitte have facilitated negotiations between Bonded Coach Holidays (BCH) and the UK Holiday Group.
‘The UK Holiday Group is pleased to announce that it has now made contact with all Bowen Travel group bookings and most of those holidays will continue as planned. For group bookings, customers should approach their group leader in the first instance.’
Paul Bennett, managing director of the Norwich-based UK Holiday Group, commented: ‘We are delighted to be able to stand in to rescue the holiday plans of so many people, and we acknowledge the efforts made by the team at Deloitte and BCH in making it possible.’
The UK Holiday Group has also recruited two former Bowen employees, David Lote and Maureen Quinn, who have joined its dedicated group tours division, just for groups!.
The groups division has separately recruited Adele Walpole as well, as part of plans to expand its group sales team.
Harold Burke, sales director at just for groups!, said: ‘Our priority over the last few days has been to assist those groups booked in the next month or so.
‘It is great to have Maureen and David joining our sales team. We were very impressed with their dedication to their group organiser clients.”