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Grand UK Holidays bucks the trend

12th January 2012

 

Over-55s specialist Grand UK Holidays said sales of its UK and Ireland holidays, especially its premium ‘Gold’ products, are out-performing trends elsewhere in the travel trade.

 

Sales director Harold Burke said: “The headlines in the travel trade and national press seem to be rather depressing, with news about travel firms going bust or struggling to stay afloat.

“We’ve seen bad news across the industry, with brands such as Astraeus Airlines, SeaFrance and von Essen Hotels going into administration.

“In the coach holiday sector, we’ve seen the demise of coach holiday brands such as Diamond Holidays and Harrison Holidays.

“Here at Grand UK Holidays, we’re not immune from the economic situation affecting holidaymakers but we are well placed to ride out the storm.”

 

The operator’s focus on domestic holidays meant it could take advantage of the ‘staycation’ boom, added Burke.

“We’ve got the Queen’s Golden Jubilee and Olympics next year, so these trends for domestic breaks will continue,” he said.

“Also, our levels of service mean our customers keep coming back to us year after year, often several times each year!

“Our new ‘Gold’ programme of upmarket coach tours in the UK and Ireland are an example of how our customers still want to travel and treat themselves, despite the gloomy headlines.

“Since we launched them in October, sales have continued to be very strong and we have had great feedback from our travel agency partners about the tours.”

 

The 2012 brochure features 45 new tours - mainly in the UK and Ireland - ranging from special interest and themed breaks to a new holiday by train.

New hobby holidays have also been added, including bowling and ballroom dancing, to cater for the growing demand for special interest breaks.

 

For bookings call 01603 619933 or see www.grandukholidays.com


Pictured is Chatsworth House, which is on the Chatsworth & the High Peaks holiday, which offers a Gold departure on 16th July 2012

 


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Our main consumer tour operating brands - Grand UK, SunriseDirect and Glenton - collectively operate to more than 250 holiday destinations across Britain, Europe and beyond. We specialise in coach holidays, river and ocean cruises, short-haul air holidays and self drive breaks. Read more >


Just for groups! is the acknowledged market leader for affinity groups, clubs and societies. JFG! also handles all the holidays arrangements for several major charities and institutions too. Read more >


We also own a chain of eleven holiday hotels - located in England, Scotland and Wales; our properties are perfectly situated to explore the best of beautiful Britain. Read more >

Get in touch... Call +44 (0) 1603 886 700 or Email email@theukholidaygroup.com

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